– by Jen Haralson It’s hard to believe as we are only in June, but regardless of the gorgeous weather we are having, for many the golf season is already ending. In the golf industry, June is already end-of-season, so this is a great time to take advantage of some awesome pricing on golf apparel & accessories. Antigua is a …
Eco Clothing Gets Real
I love selling Boardroom Eco clothing. The stuff is nice, priced right and real. Plus the brand is located right here in Vancouver Canada and I love selling product to my clients using local suppliers. Here is an excellent video about Boardroom Eco Clothing that highlights the trials and tribulations of designing clothing that truly is sustainable. While I’m not …
Top 4.5 Schwag Sourcing Pitfalls
#1 – Ignoring the Tried & True Styles: When you go to a Hockey Game or shop on the weekend you see people wearing company jackets and baseball caps, why? When done well those items get worn repeatedly and the brand is seen by thousands of people. Many buyers get focused on the “latest and greatest” gadget, chachki or gizmo. …
Wasteful: direct mail sampling
It’s been so long since I’ve received a direct mail sample that I partially forgot about the practice. But lo and behold one arrived today (see pic). And ironically its from a company that specializes in corporate gifts – that’s what my company does! So they are trying to sell to a seller, which probably isn’t going to work. I …
Top 3 Benefits of Social Media for Small Business
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An "i" in TEAM?
If you are like me, you find many business books to be quite boring. By 2009 I believe the business book – for better or worse – has been turned into a “brand component” that powers an Author’s website traffic; book sales; speaking engagements; audio/visual sales and consulting. Do you ever notice how three basic business thoughts can be stretched …
An “i” in TEAM?
If you are like me, you find many business books to be quite boring. By 2009 I believe the business book – for better or worse – has been turned into a “brand component” that powers an Author’s website traffic; book sales; speaking engagements; audio/visual sales and consulting. Do you ever notice how three basic business thoughts can be stretched …
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