On the eve of the first anniversary of the 2010 Winter Olympic Games I spent some time thinking about what the games meant to PBJ Merch Co.. Personally, the Olympics were an amazing event, lots of fun and a two-week party. For our business, here is a brief summary of the legacy from the basics to the more esoteric: Increased …
HBC Launches Awesome Canadian Olympic Uniforms — Finally!
Just about four years ago I got a letter from the Vancouver Organizating Committee for the 2010 Winter Olympic Games (VANOC) advising that Roots Canada (my former employer) was not the successful proponent in a competition to outfit Team Canada from 2006 thru 2012. It was not to be. The Hudson’s Bay Company (HBC) had won the rights to outfit …